27th Mar 2023
No 1 Bra Myth De-CodedLet me get this one thing off my chest – no pun intended. A bra cup size means nothing and I mean absolutely nothing without a band size to define it. Bras sharing the same b…
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3rd Oct 2022
Lingerie Awards finalists for the 9th timeWe’re delighted to announce that we are finalists in the Underlines Magazine, Stars - Best Shop Awards 2022 as best Specialist lingerie Etailer/Website. Th…
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30th Aug 2022
Sustainable Underwear and Chantelle LingerieThe French lingerie group Chantelle, parent to 5 brands in the UK, Chantelle, Passionata, Femilet, Chantelle Soft Stretch and Chantelle X and 8 globally ha…
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14th Aug 2022
Following from our earlier blog about how many bras the average women owns; a study showed that the average woman spends £4,000 on bras in her lifetime, and owns between 8 and 16 bras at any given t…
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12th Aug 2022
A close girlfriend of mine sent out a group WhatsApp the other day asking "how many bras is too many?". She was having a clearout and said she had counted 30 and was shocked!My immediate response is…
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9th Aug 2022
Mysmartypants are pleased to introduce you to the Passionata Dream Today, a t shirt bra in a fun square print that has just a hint of 80’s retro about it that’s so on trend right now. An everyday…
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19th Nov 2021
Tis the season of giving and many are wading their way through Christmas shopping lists and there’s a few ultra-organised people, you know who you are, that have finished theirs #envious. What abou…
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14th Oct 2020
For Mysmartypants to be nominated as a best lingerie shop, well, etailer, is a real honour AND this isn't our first time. Over the years there's been some 77 participating brands,19,560 nominated stor…
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3rd Jul 2020
Chantelle has multiple front-runners when it comes to their bra collections but the Chantelle Festivite plunge bra has been a big story for a few years now. With regular seasonal colour choices…
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27th Jun 2020
According to Who What Wear, the Celebrity Style and Fashion website, the Chantelle Rive Gauche Three Part Bra is one of the best that money can buy and Rive Gauche has also been declared as…
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12th Jun 2020
When it comes to lingerie and underwear, some people are neither connoisseurs nor enthusiasts. Lingerie to some has only one purpose and it is to provide comfort and shape to their bodies without p…
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10th Jun 2020
When you try to explain sustainable fashion and in particular lingerie made using recycled materials to people outside of the fashion industry you get a frown of confusion, more commonly a cheeky smil…
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